The Real Estate Encyclopedia
Leading Real Estate Companies of the World
Category - Real Estate Companies - Real Estate Franchises

Leading RE is a unique organization of top real estate brokerages as it is neither a brokerage company nor a franchise.

Widely regarded in the industry as a business network it doesnít have tight multiple year franchise agreements with its affiliates, but then again similar to a franchise neither does it own the brokerages within the group. However, what justifies the inclusion of Leading RE in the Top Ten is that collectively itís a monster of a group with 122,000 agents that generated a combined annual home sales volume of over $400 billion in 2006.

Leading RE is the largest assembly of locally branded real estate companies in the country Ė basically those that have chosen not to go the franchise route. As there are usually one or two large independents in every major market itís not surprising that due to size alone, their affiliates are often the market leaders in their respective areas - approximately 40 of the #1 firms in the top 85 markets.

Similar to a traditional franchise, Leading RE is a multi-dimensional business resource for affiliated firms offering a wide array of services. Key areas of focus are lead generation (broker referrals, web leads and corporate relocation referrals) and market segmentation outreach (programs to reach luxury consumers and other segments including multicultural, seniors, REO/institutional clients, second home buyers and generational consumers, etc.).



Leadership

Pam OíConnor President & CEO

Robert Portale  CEO RELO Direct

Ruth Ann Pepple  President & CEO Network Services

Alan Cazzato  VP Finance & CFO

Paul Boonsma  President LuxuryPortfolio

PhilEdwards  VP Real Estate Solutions

Eric BrynVP Strategic Develoepment



External Links

www.leadingre.com

www.luxuryportfolio.com

 
 
Category(s)
Real Estate Companies - Real Estate Franchises
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