Social Media, Social Networks, Social Networking, Social Media Report, Swanepoel Social Media Report
The Real Estate Encyclopedia
Swanepoel Social Media Report 2010
Category - Real Estate Information Sources - Real Estate Books & CD's

The Swanepoel Social Media Report is a new annual report that is authored by Stefan Swanepoel and Mel Aclaro summarizing the changes and evolution in Social Media and how to apply it as a field guide to Real Estate Professionals.

The 2010 edition is 105 pages and has a release date of October 2nd, 2009.


Contents Includes:

  • The Connectivity and Communication Revolution
  • Early Social Networks and now Modern Social Media
  • Social Networks, Video Sharing and Social Bookmarking
  • Micro Blogging Sites
  • Real Estate Social Media Networks
  • Where to Start?
  • Determining the Landscape and Your Motivation
  • How to Conduct Yourself in Social Networks?
  • Rules of Engagement
  • Collaboration and Other Tools
  • Managing Your Time
  • Measuring Your Success
  • Hubs-and-Spokes Framework
  • Outposts and Listening Posts
  • Using Your Blog Effectively
  • Components of Listening Posts
  • Manual Queries, RSS Feeds and Monitoring Services
  • The Longtail
  • Tying it all Together
  • ROI
  • The Social Media Orchestra
  • Finding Social Balance
  • A 10-Day Step-by-Step Implementation Plan


Other Information on Swanepoel
More on Author on Wikipedia
Book Author as a Motivational Speaker

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Other Information on Aclaro

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External Links
Real Estate Information Sources - Real Estate Books & CD's
Real Estate Information Sources - Research Reports and Whitepapers
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